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last_updated: April 22, 2026
Military personnel can get up to a 30% off at Maui Jim.
Maui Jim offers a military discount through its “Mahalo to Heroes” program, giving verified military members, including active duty, veterans, retirees, and families, access to around 30% off sunglasses along with possible cash-back rewards. The offer is designed as a thank-you for their service and applies mainly to non-prescription eyewear purchased online.
To avail the discount, customers must shop through the official Maui Jim or ID.me-linked page and click the “Verify with ID.me” option during checkout. Once redirected, they sign in or create an ID.me account and select their military status to unlock the offer.
For the verification process, users must confirm their identity through ID.me, a secure third-party verification system. This requires providing valid military credentials such as a military ID or service verification documents. After successful verification, the discount is automatically applied at checkout, making the process quick and fully digital.
"Go for runs or walks outdoors it’s totally free."
Maui Jim gift cards let you share premium sunglasses with loved ones, offering flexible value for use on any eligible eyewear purchase. They can be bought online and redeemed easily at checkout for a smooth shopping experience.
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